Monday, September 17, 2007

ChocolateBet: October 4, 2006

Chocolate of the Day: 

Post (Kraft)
Post Cocoa Pebbles (cereal)
Good +
Weight: 13 oz. (368 g.) in total box
Calories: 110 calories in 3/4 cup (30 g.) serving

I wonder who first thought about making a chocolate cereal?

I think this must have happened in the early 1900s when there seemed to be some experiments with putting cocoa powder into hot wheat mush-type cereals. Later, in the mid-1900s, General Mills and a few other big cereal tycoons brought the first cold cereals to market, and everyone went cuckoo for Cocoa Puffs.

As children we were encouraged to eat Cheerios and other, plainer standards -- but we loved the sweet cereals. Chocolate-cereal-fueled Saturday mornings were the best. The kids ran amuck in the kitchen, making their own cereal and toast and orange juice, and watched cartoons on TV, until they were driven from the house -- under threat from the parents that they would have to do chores if they stuck around the living room much longer.

While there were other things to squabble about, no one worried about kids spending all day outside in the neighborhood, bicycling around. We visited friends, rode to the library, to the movie theater to catch a 50-cent matinee, to the lunch counter, to the dirt fields (there was still open land back then) to hide under willow trees and inspect caterpillers, lizards and other living things. Chocolate-fueled, we explored the limits of the known kid world. (Years later, when given an art class assignment to draw a product/object, I produced a larger than life replica of a Cocoa Puffs box.)

So, in honor of this great breakfast tradition (or memories of), this morning I stuck my spoon into a bowl of Post Cocoa Pebbles cereal -- made with rice, and one of few cold cereals left that didn't have wheat or gluten in it. I made due with the hydrogenated vegetable oils, and all the sweeteners. And, you know what, it tasted pretty darn good. Cocoa Pebbles receives a Good plus rating.

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