Saturday, July 17, 2021

Not Your Sugar Mamas (NYSM) - Pure and Simple Organic Dark Chocolate (bar) - July 17, 2021

Chocolate of the Day

Not Your Sugar Mamas - NYSM
Pure and Simple Organic Dark Chocolate 81% raw cacao bar
Good + - Good ++
Weight: 2.2 oz. (62 g.) in total bar
Calories: 400 calories in 1 bar
Cost: $7.59 for 1 bar
Purchased from: Country Sun Natural Foods, Palo Alto, CA

Welcome to Day #8 of Dark Chocolate Theme Week.

Today's Pure and Simple Organic Dark Chocolate (bar) was from Not Your Sugar Mama's (NYSM) (Vineyard Haven, MA). 

The company produces chocolates made with less processed ingredients (e.g. raw cacao, less processed sugars/no refined sugar, no emulsifiers). Founder, chef, mother and serial food entrepreneur, Kyleen Keenan (see also eathappyist.com), has been producing plant-based cheeses and chocolates.

Today's Pure and Simple 81%  raw cacao, organic bar had a quiet, natural beauty. This ultra-dark bar was anything but bold, brash or bitter. However, it was also not boring. 

Its subtle aroma was complex and interesting, with authentic smokey vanilla, faint smokey whiskey (at the very beginning only), sweet and clean but rich cocoa nibs, gentle fruit (faint ripe, red plum, faint sweet cherry), implied warm spice, floral (vanilla), very faint, slightly tart green herbal (oxalis, sour grass, sorrel), and very faint, fleeting savory (salt) notes.

The chocolate had a smooth, almost creamy, texture with a slightly rapid/oily melt--while still maintaining a well-tempered, firm integrity.

The flavor notes were even and gentle. The raw cacao (vs. roasted) yielded a very mild dark chocolate flavor and clean finish. 

Maple sugar contributed a natural sweetness--and some of the subtle aroma notes mentioned above. It fused nicely with what seemed to be wonderfully flavorful vanilla bean(s), and the cacao. And the overall taste wasn't too sweet. (Thank you. I did not miss the sugar buzz.)

A judicious trace of Himalayan sea salt created an effortless whisp of balance on the savory side and the salt didn't interfere with any of the subtle aromas and flavors.

Ingredients: Organic raw cacao, organic maple sugar, Himalayan sea salt, organic vanilla bean.

Allergen-related information: "Vegan + Paleo;" No soy, gluten or dairy; and "Processed in a facility that uses tree nuts: almonds and cashews." 


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